Trademark Lawyers in Nigeria

Trademark Lawyers in Nigeria

Our trademark lawyers in Nigeria are trusted to protect some of the world’s best-known and most valuable brands. We assist our clients in establishing, maintaining, protecting, and enforcing their rights in Nigeria and across Africa.

A trademark is usually any symbol or product that the public associates with a particular service or good offered by a company. In many instances, a brand is a trademark. Almost all consumers know the word “Coca Cola” which is both a trademark and brand.

Benefits of Trademark Registration

While common law rights may exist in a trademark, businesses should seek federal registration of a trademark for several reasons. Without federal registration, businesses seeking to enforce their mark must prove that consumers associate a distinctive mark with with their business, and the enforcement of their mark will be limited to a particular geographic location. However, federally registered marks are presumed to be valid and are enforceable across the entire United States.

Trademark Search

Because of the many advantages of trademark registration, most businesses will choose to register their marks. It is recommended that a business hire an experienced trademark lawyer in Nigeria to perform a trademark search. A trademark search can inform a business as to whether a trademark will successfully be registered and help ensure that the business does not run afoul of other trademark registrations.

Trademark Cease and Desist Letter

If you feel your business is the victim of trademark infringement or your business has been accused of violating trademark rights, you should contact a trademark lawyer in Nigeria promptly. Attempting to resolve the issue without counsel could result in any statements made being used in court against you. Whichever position your business is in, it is important that the allegations of the trademark rights be examined prior to sending or responding to a cease and desist letter.

Trademark Infringement Damages

Trademark infringement damages can include profits that a company loses, lost royalties, lawyers’ fees, and other damages. Trademark litigation can be costly, so it is prudent to attempt to avoid litigation be employing a trademark lawyer in Nigeria prior to use of a mark.

Trademark Lawyers in Nigeria

Our trademark team is trusted with protecting some of the world’s most well-known and valuable brands. We assist our clients with establishing, maintaining, protecting, and enforcing their rights in Nigeria, Africa.

We are responsible for the trademark portfolios of emerging companies as well as large international portfolios. Our diverse clients include start-ups, licensors and licensees of iconic brands, closely held businesses, and publicly traded domestic and foreign companies across a wide array of industries. We take pride in our strategic, practical, business-focused approach.

We assist our clients with all aspects of protecting, enforcing, and deriving value from their trademarks. From clearance and registration, to licensing, commercial transactions, contested proceedings, and litigation, our experienced trademark team has significant depth and breadth. For clients considering corporate transactions, we offer solutions to help them and their advisors assess the value and strength of a company’s IP assets.

Trademark Counseling and Prosecution

As trademark lawyers in Nigeria, we assist clients with the full range of trademark counseling and prosecution services, including:

Trademark Enforcement and Litigation

A strong trademark enforcement program helps our clients preserve and protect their valuable rights and the goodwill associated with their trademarks. Our trademark lawyers in Nigeria are often able to resolve disputes without the need for litigation. Through assistance of the government departments, and by helping our clients build a reputation that deters potential infringers, we have been successful in enabling our clients to enforce their trademark rights.

When valuable trademark rights are at issue, litigation may be necessary to protect those rights. In those circumstances, Ashton’s team of trademark lawyers in Nigeria offer experience and savvy to address all types of trademark infringement, dilution and unfair competition cases. We work with our clients and experts, including survey and damage experts, to bolster our clients’ claims and legal positions and achieve their business objectives.

Advertising and Promotions

Ashton’s lawyers counsel on many aspects of advertising, promotions, marketing, and labeling. Our experience encompasses a wide variety of structures and channels, such as co-promotions, sponsorships, loyalty programs, social media influencer relationships, branded entertainment, endorsements and testimonials, and new technology marketing and engagement. We regularly assist clients with matters such as:

Domain Names and Internet Issues

We assist clients with protecting their trademarks on the Internet, including with respect to matters relating to domain names. We guide clients with strategies to address new top-level domain names and help them set priorities for enforcement actions. When possible, we negotiate resolutions without escalation to formal proceedings.

We are well versed in the legal issues involving the use and misuse of trademarks in domain names, advertising, social media, and online retail. We help clients develop guidelines and strategies to address trademark use and misuse in these arenas.

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